E-business and e-commerce management: strategy, implementation, and practice / Dave Chaffey Chaffey, Dave, · View online · Borrow 9 editions of this work. Find a specific Collapse Edition. 2nd (1) · 3rd (3) · 4th (3) · 5th (1); more. E-BusinEss and. E-CommErCE. managEmEnt. davE ChaffEy. Strategy, ImplementatIon and practIce. Fourth edition. E-B us in. E s. s a n d. E-C. E-Business and E-Commerce Management, Fifth Edition A smarter online searching guide; Link to Dave Chaffey’s blog with a collection of articles and links .
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See other items More Author Dave Chaffey is an wbusiness consultant and visiting lecturer on e-business courses at Warwick University and Cranfield School of Management. Have one to sell?
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Home Contact Us Help Free delivery worldwide. Select a valid country. The majority of pages are undamaged with some creasing or tearing, and pencil underlining of text, but this is minimal.
E-Business and E-Commerce Management 5th Edition
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Take a look at our Returning an item help page for more details. Check out the top books of the year on our page Best Books of Covering all aspects of e-business including strategy, digital marketing and supply chain management, “E-Business and E-Commerce Management” gives you the benefit of: Popular for its cutting-edge and contemporary coverage, this text offers an international approach and a good balance between the technical and managerial topics of central importance to developing an understanding of this subject.
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For additional information, see the Global Shipping Programme terms and conditions – opens in a new window or tab. Whether you’re an undergraduate or postgraduate student studying e-business and e-commerce, or a business manager, “E-Business and E-Commerce Management “is the essential text to help you keep pace with technology, strategy and implementation.
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Introduction to e-business and e-commerce 2. Make offer – Loading Scuffs to edges of book cover from being in bags, as seen in pictures.
E-Business and E-Commerce Management
The latest on managing e-business security and cutting edge e-marketing techniques such as social media and search engine optimization. Skip to main content. Product information Instructor Resources Description This bestselling textbook offers a comprehensive introduction to the theory and practice anv e-business and e-commerce management. Representative APR variable Real-life interviews with professionals who describe their e-business strategies.
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E-Business and E-Commerce Management : Dave Chaffey :
We may receive commission if your application for credit is successful. Aimed at students, this work covers various aspects of e-business – focusing on sales and marketing, as well as detailing procurement, supply chains, and the legal and security considerations.